google analytics – Malicious bot – mulitple cities and browsers

I have a very small website, in a very competitive niche, that may receive a 100 hits a day, mostly for long tail keywords in blog posts. Yesterday and today I have been receiving dozens of hits per hour for the home page, where normally I might only have 2-3 hits per day for the home page.

The hits spend less than 15 seconds on the page, use different browsers, versions, resolutions and cities and are all direct (i.e., no referrals). There doesn’t seem to be any common denominator to be able to identify or possibly block these hits.

From what I can determine, there’s no real harm being done, unless it’s simply to make my home page have a high bounce rate and negatively impact SEO.

Should I be concerned about these hits impacting SEO or is this some kind of penetration testing?

Google Analytics – Filter query – include subfolder / subdirectory

I am using CYFE app to view my Google Analytics.

I’d like to filter only traffic coming to my ‘blog’ subfolder. So I need to filter only traffic that comes to domain.com/blog

CYFE is asking to input the filter in the following query example: ga:country==United States

I’m trying to look through GA filters and docs to see if I can find a filter query to include only blog subfolder, but I just can’t seem to find anything like it.

What should I be putting in in this case?

Filtering for any subdomain and excluding root domain traffic in Google Analytics

I’m trying to set up different views, one for the website root domain only and the other for all subdomains, excluding the root domain.

Subdomains are created on a client-by-client basis, so we add and remove them, so I’m looking for a catchall solution.

For the root domain traffic only filter, I want to double check if this would be correct:

^example.com$

To exclude root domain traffic and include only subdomain traffic, I figure I can apply two filters to teh view. One excluding ^example.com$ and the other including ^..example.com$?

Is that regex right?

Edit: Just realized this might be a dumb question. For the subdomain only filter I can just exclude ^..rootdomain.com$ right?

google analytics – Filtering For Any Subdomain and Excluding Root Domai nTraffic

I’m trying to set up different views, one for the website root domain only and the other for any subdomain.

Subdomains are created on a client-by-client basis, so we add and remove them, so I’m looking for a catchall solution.

For the root domain traffic only filter, I want to double check if this would be correct:

^rootdomain.com$

To exclude root domain traffic and include only subdomain traffic, I figure I can apply two filters to teh view. One excluding ^rootdomain.com$ and the other including ^..rootdomain.com$?

Is that regex right?

I appreciate your help.

Edit: Just realized this might be a dumb question. For the subdomain only filter I can just exclude ^..rootdomain.com$ right?

What are the segments in Google analytics?

What are the segments in Google analytics and how to use them?

web development – Can Google Analytics track visitor behavior?

The answer depends on (A) what you mean by “visitor behaviour” and (B) how much you are prepared to do in terms of adding to or drawing from what’s available in Google Analytics ‘out of the box’.

GA will track some visitor behaviour ‘out of the box’. E.g. the pages the user visits, when they visited those pages, the source/medium of the session, and so on. There are many dimensions and metrics and you can create custom dimensions and metrics.

If you set up ecommerce tracking for GA it will track visitor behaviour related to ecommerce.

If you set up Goals GA will track them. If you set up event tracking for GA it will track events. For example, you might add onclick Events to your buttons or use Google Tag Manager’s Scroll Depth tracking trigger. You might want to record form errors as Events so that you can establish where there is ‘user friction’ in your forms. You could even record if there are multiple correction attempts on an individual field. But again GA doesn’t do that out of the box, you must code such that it’s recorded in GA as Events.

If you add your Google Adwords acccount details GA will bring in data related to Adwords. If you add your Search Console details GA will bring in Search Console data.

If you set up Google Optimize or similar that records experiment-related behaviour into GA then of course GA can track that too.

If you want to look at an individual user’s behaviour you can do that based on the cookie ID (clientId, which can change, so you can’t guarantee user A is not user B) or the (custom) User ID, which will work if the user logs in every time they visit. But so far as I’m aware every analytics software has such limitations.

If you want heatmaps, mouse tracking or such, GA doesn’t do that. If you want ‘engagement value’ GA doesn’t do that out of the box – you have to decide what that means and how to measure it. You may well want to values to events. E.g. give a value to a call from your website and record the value alongside the call Event. Or you might want to say a form sign-up is worth X and create a form sign-up Event that records that value as the Event Value.

GA doesn’t do personalisation – it’s analytics software. Google Optimize can do some personalisation.

There are free libraries in several languages that facilitate access to GA’s data via the Core Reporting and Multi-Channel Funnel Reporting APIs (examples and also R) and there is lots of sample code on the internet for making use of it. You can also access the APIs via Google Sheets or something like SuperMetrics. Including at user level (client ID or User ID).

For example, I don’t use the funnel report in GA, I use Sheets to get data via the API and construct funnel reports per device category, with charts to show trends at each stage too, for the past N days (user choice). I’ve made a Markov-based attribution model in R that took data from the GA API and attributed value to each page on conversion paths so I could estimate what were the most and least valuable pages.

For free software, this is powerful stuff and there is tons of potential.

Maybe look at the Demo account to get a sense of it? It doesn’t have User Explorer or API access but I think the rest of it is there.

I know next-to-nothing about Sitecore and haven’t used it on a commercial basis so I can’t offer any comparisons.

Google Analytics Paid media classification

Hi All

I have a question and wondering if someone could help.
I want to create a top level classification on the various paid media activity for my client on various market they operate.

This ultimately will help them to update if need be the channel groupings.

Does anyone here have any idea, tips how l can look into that?

Thanks in advance
Elli

event tracking – Using data-analytics-action within Analytics

I was going through stripe.com’s source code and noticed pretty much all their links have these attibutes:

data-analytics-action="" 
data-analytics-source="" 
data-convert-cta=""

Obviously these are used to track where the user is clicking from, however I can’t find any information how to use them within Google Analytics or another Analytics software.

How do I actually set something like this up?

Which Tool Should Be Preferred Between Webmaster And Analytics?

Which tool should be preferred between Webmaster and Analytics?

Which tool should be preferred between Webmaster and Analytics?

Which tool should be preferred between Webmaster and Analytics?