Sanity checks your customer rotation!

Hi all,

I have made a free tool to help the subscription stores understand the rotation. The idea arose when listening to a friend talk about how contradictory it can be. The tool shows the enormous effect that small changes in turnover can have on income and growth.

churnkey.io/e-commerce-churn-calculator

It's fun to play with numbers and see the effects that small changes can have for your business.

Right now it's basic, but I hope to add some more features.

Any ideas or comments are always welcome!

Cheers,
Laurie
SEMrush