Insert Amazon affiliate link directly in social publications?

Insert Amazon affiliate link directly in social publications?
This sounds like a silly question to me, and I would assume that it is
against the Amazon TOS agreement. Right? or not?

Just to be clear in my question: I mean embedding the Amazon link with the
youraffiliatcode-20 directly in a publication on the web pages of your social networks. So when you click on, you
We directly send you to the amazon.com products page.

During the last two weeks, I have been following some Amazon affiliates on the main social networking sites to get ideas on how to better promote my niches.
I came across a couple of amz affiliates who are doing the direct link. "" Embed Amazon links with youraffiliatcode-20 directly in your social media posts "".

I would greatly appreciate some clarification on this …

Thank you…